Category Archives: Copywriting
Copywriting Tips to End Writers Block Forever
Copywriting is the key to converting website traffic. But when you’re a copywriter with a paying client, you have time pressure. That means when you need to complete your writing project, you can’t wait till the muse strikes or the … Continue reading
Increase Sales and Attract Clients With Authentic Copywriting
Online marketing success depends on creating website copy that sounds authentic. Conversion rates increase because visitors will want to know you better. But business owners often don’t understand what “authentic copywriting” means. “I want clients to get a sense of … Continue reading
17 Proven Direct Mail Gimmicks To Give Your Campaign The Edge
In the right situation, a visual involvement device or gimmick used as part of a direct mail campaign, can dramatically increase your responses (double and in some cases triple them). Having said that, it’s vital that the gimmick is relevant … Continue reading
Proposal Writing Tips That Reduce Price Sensitivity
In an increasingly price-sensitive world many business professionals feel that the only way they’re going to write a winning proposal in a competitive RFP situation is if they slash their prices. The good news is that in most situations price … Continue reading
Copywriting: Turning Features Into Benefits
When copywriting, there’s nothing like a well ordered list of product benefits to put the pop into a salesletter. Benefits are what give a salesletter its emotion appeal and close the sale, but this is something that even seasoned copywriters … Continue reading
Starting A Freelance Copywriter Job
There are tons of copywriters working as regular employees within companies such as advertising agencies, firms, web companies, malls, department stores, network stations, newspapers and magazine and more. Copywriters can also work independently on contract basis from the home itself. … Continue reading
Copywriting to Attract Clients and Build a Profitable Business
Learning copywriting has changed the way I write. Although my professional writing credits include print feature stories and a published book, copywriting enhanced my skills in three surprising ways. First, it forced me to think of the reader. Second, it … Continue reading
Entering The Real World With Your Own Creative Writing
Being already able to set your brain to maximum reception mode, and follow these 3 steps, you will set yourself apart from your competition. Ideally, give yourself some time to ready your mind for your writing task, for it is … Continue reading
Thinking Of A Freelance Writing Career?
An online freelance writing career is a dream for many people these days. They assimilate the dream of working from home with time freedom giving them a lifestyle they have always dreamed off. Even though this dream can very well … Continue reading
Introducing Proprioceptive Writing, Steps For Writers With Purpose
The proprioceptive mode of writing was discovered by eminent psychologists to help people overcome emotional blocks, unravel deep-buried secrets and heal them. The general idea was that as a person got more in touch with his or her own experiences … Continue reading