Category Archives: Marketing

When Marketing Professional Services – Don’t Try to be All Things to All People

As a professional solution provider do you try to “specialize” in everything? Or do you specialize with every person in your niche, providing the services each of them require? Let me explain. Years ago a friend of mine, a multiple … Continue reading

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How To Recession Proof Your Fitness Business

Despite what you may be experiencing, thinking or feeling about the current recession, there are still huge profits to made working in personal training and fitness. In fact, you could say that there has never been a better time for … Continue reading

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Get a Great Coaching Article Body!

Coaches always ask me what to write about in their articles and how to structure an article so that it gets read. What should I include in the main part of my article? Your top goal in the body of … Continue reading

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Changing Your World Through Lead Generation

The web is the wave of the future in almost all business. You might be one of the millions that are looking to expand their business online or even just start using online options. If that is the case then … Continue reading

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Copywriting Tip – The Power of Peer Persuasion

Who cares about what people say about your product? What is one of the most powerful forms of not only advertising but persuasion as well? Word of mouth is one of the ultimate sales tools and showing you how to … Continue reading

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A B And Multivariate Testing – How A B And Multivariate Testing can Boost Sales And Increase Profit

Is your sales page tired, old, and out of date? Are you not seeing the conversion rate that you used to? Would you like to increase your sales conversions and breathe new life into your copy? If you answered yes … Continue reading

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Split Testing Software – How to Choose The Perfect Product

Do you want to test your copy but just cannot find the time to test as much as you would like? Is it making you pull your hair out? Let me save you a few hair follicles by give you … Continue reading

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Benefits of Online Postcard Printing

A postcard is a commercially printed card with space on one side for an address and a postage stamp, used for sending a short message through the mail. The growing number of online service providers nowadays includes postcard printing companies. … Continue reading

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Professional Partnering The Key To Effective Growth For You and Your Clients

If you have been serving business owners for very long you have come to some important conclusions. You only know what you know, you can only see what you see, and there are other professionals with blind spots in different … Continue reading

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Are You Taking Advantage Of Our New Marketing Niche…Reverse Mortgages?

No doubt about it…a new hot niche is developing and emerging among all of the mortgage market doom and gloom you’ve been experiencing as of late. The really great thing about this niche is that you don’t have to worry … Continue reading

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