Category Archives: Public Relations

In addition to the regular calendars that we all use, many media outlets, especially print ones, use two additional calendars. The first is a calendar of events. Usually, these run for a week at a time, sometimes just on weekends. … Continue reading →

Getting free publicity can be considered both an art and a science. It is an art because those who are most successful at it use their imaginations to create media interest. it is also a science in that there are … Continue reading →

Getting free publicity can be considered both an art and a science. It is an art because those who are most successful at it use their imaginations to create media interest. it is also a science in that there are … Continue reading →

While marketing strategies has not seemed to change in the last fifty years, there is a new surge to give a green PR spin on companies now. This is a sudden trend that promotes the environmentally friendly aspects of businesses … Continue reading →

The scramble for this fall’s book promotion is about to get underway. Whether you’re a new author, new publisher, or just someone who’s been in this business a long time, you probably understand the reality here. With nearly 300,000 books … Continue reading →

There are several elements factored into a quote from a PR firm. There is also the fact that no two quotes will be the same because every individual seeking out a public relations firm needs something a little different. The … Continue reading →

Talk radio interviews are one of the bases of a writing homerun. In fact, they’re custom-made for non-fiction authors who want quick, affordable national exposure for their titles. Let’s face it, where else can you: * Kick-off a coast-to-coast publicity … Continue reading →

More and more these days’ people are worried about the environment. You will find that many more companies are now launching public relations campaigns in order to show their customers and the rest of the potential customer market that somehow … Continue reading →

More and more these days’ people are worried about the environment. You will find that many more companies are now launching public relations campaigns in order to show their customers and the rest of the potential customer market that somehow … Continue reading →

More and more these days’ people are worried about the environment. You will find that many more companies are now launching public relations campaigns in order to show their customers and the rest of the potential customer market that somehow … Continue reading →