Author Archives: SearchMojoBlog

Live from PubCon South: Organic Link Building

Today I’m at PubCon South in Austin, and I wanted to share the insights being presented here on a variety of topics. This first session today is about Organic Link Building and is being presented by John Lessnau of LinkAdage, … Continue reading

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Live from PubCon South: The Twitter and Microblogging Revolution

Here I thought I knew a thing or two about Twitter, and then I came to this session!! The session was given by Jon Henshaw of Raven Internet Marketing Tools, Dan Zarrella, a social and viral media consultant, Lee Odden … Continue reading

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Live from PubCon South: Intersection of SEO and PR Agencies

This session was presented by Sean Jackson of Lead Maverick and Lee Odden of TopRank Online Marketing and covered the meeting of SEO and PR and how to take advantage of the tactics for maximum impact. Sean Jackson Sean explained … Continue reading

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Ask(dot)com Is the Official Search Engine of NASCAR. Seriously?

Anyone who knows me well knows that I’m a huge NASCAR fan (Go Tony Stewart!). Yesterday was the second race of the 2009 Sprint Cup season the Auto Club 500 at Fontana, Calif. As I was watching the race, I … Continue reading

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How the Growing Long Tail Affects Your SEO Strategy

A few weeks ago, Hitwise released its latest findings on the number of keywords used in search queries across the engines. Not surprising, the number of searches involving three or more words is steadily increasing year over year, and the … Continue reading

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Retaining More Clients: 10 Steps to Good Client Relations

In tough economic times, it’s more important than ever to ensure good client renewal rates as new business can become harder to find and close. So I thought I’d share my top ten tips on how to create and maintain … Continue reading

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Best Way to Use the Google Search-Based Keyword Tool for SEO

I’ve recently read several blog posts touting how valuable the Google Search-Based Keyword Tool is, and while I tend to agree, I think there are very specific uses for this tool as opposed to the Google AdWords External Keyword Tool. … Continue reading

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Don’t Discount the Meta Description Tag

You may have heard many SEOs disparage meta tags in general expressing that they have little value in improving search engine rankings. And while that may be the case, meta tags, especially the meta description tag, hold far more value … Continue reading

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Social Media and SEO Does Social Media Really Make an Impact?

If nothing else, 2008 was the year that social media began to grow without bounds. Between social networking, social bookmarking, and blogging as well as other tactics, social media saw an explosion in participation and interest in 2008. Facebook alone … Continue reading

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Get More Viral Links Using Social Media as a Link Building Tool

Any search engine marketer will tell you that viral links (links built by others for your website) are an invaluable help to SEO efforts. Viral links do two things: 1) they save you time from building links yourself and 2) … Continue reading

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