Author Archives: DeborahGallant

What An Accountant Needs to Know Before Launching a Website

If you have recently launched your own accounting practice, you are ready to roll up your sleeves and start working on ledgers. Oops. First you need some clients! One of the most effective ways to begin marketing your nascent accounting … Continue reading

Posted in Accounting | Leave a comment

What Should and Should Not Go on the Front Page of Your Website

Your small business website is like the storefront display of a retail location. If you were trying to attract passers-by to a shop window, you would make sure it showed your merchandise in an attractive environment that says “come on … Continue reading

Posted in Web Design | Leave a comment

Are You Missing A Big (Free) Internet Marketing Opportunity?

The most overlooked and simple Internet marketing tool is simple email. Yes email. All those messages you send to your poker buddies, your middle school bake sale list, your neighborhood watch. Many audiences yawn when I insist on discussing email … Continue reading

Posted in Communication | Leave a comment

Six Mistakes Job Hunters Make Using the Internet In Their Job Hunt

If you are looking for a job in this economy, you may think you have totally mastered the Internet thing if you are an active email user and know how to post your resume on the big job boards. Wrong! … Continue reading

Posted in Career | Leave a comment

What a Hypnotherapist Needs to Know Before Building a Website

What a new hypnotherapist needs to know about Internet marketing. If you have recently finished a hypnotherapy program and gotten your certification, you are ready to roll up your sleeves and start helping people. Oops. First you need some clients! … Continue reading

Posted in Marketing | Leave a comment

What Comes Up When People Google You?

Did you hear about the consultant who was being considered for a big project? The client Googled her and when they came up empty, she lost the job. Have you Googled your own name or the name of your business? … Continue reading

Posted in Internet Marketing | Leave a comment

What a Personal Trainer Needs to Know Before Building a Website

If you have recently gotten your PT certification, you are ready to roll up your sleeves and start working out. Oops. First you need some clients! One of the most effective ways to begin marketing your nascent personal training practice … Continue reading

Posted in Marketing | Leave a comment

What a Virtual Assistant Needs to Know Before Creating a Website

If you have recently launched your own Virtual Assistant practice, you are ready to roll up your sleeves and start assisting. Oops. First you need some clients! One of the most effective ways to begin marketing your nascent practice is … Continue reading

Posted in Communication | Leave a comment

What a New Massage Therapist Needs to Know About Internet Marketing

If you have recently finished a massage therapy program and gotten your certification, you are ready to roll up your sleeves and start massaging. Oops. First you need some clients! One of the most effective ways to begin marketing your … Continue reading

Posted in Marketing | Leave a comment

What a Chiropractor Needs to Know Before Creating a Website

If you have recently finished your professional education and passed your required exams, gotten your certification, you are ready to roll up your sleeves and start helping people. Oops. First you need some clients! One of the most effective ways … Continue reading

Posted in Alternative Medicine | Leave a comment